GOBALANCE
Identity and companion app for a connected balance board that turns standing still into a measured, scored workout.
GoBalance is a sensor board: you stand on it, hold a pose, and the app reads how much you drift. The brand had to sit between sports equipment and instrument, so the mark builds GO from a letterform and a tilting disc caught mid-rotation, the object and the motion in one glyph.
The app runs landscape and dark, because the phone sits on the floor in front of you while you balance. Cyan on near-black keeps the pose figure, the countdown and the remaining time readable at an angle and from a distance, with the live stability bar pinned along the bottom edge.
Results are where the product earns its name. Each session ends in a data screen: traceability against the ideal path, a drift plot, stability and tracing scores, and a group view that ranks everyone in the room, the same layout whether you trained alone or with four other people.
Outcome
Shipped as GoBalance's identity and app: brand, workout UI and the session data screens.