Schumacher Studio

GOCHESS WIZARD

Particula × Warner Bros. · 2024-2025 · Product design, UI, motion, packaging, logo design

The Harry Potter edition of GoChess, a licensed wizarding skin over the connected board app, with torches, wands and a gold-on-midnight UI.

GoChess Wizard is the officially licensed Harry Potter version of Particula’s smart chessboard. Same connected board underneath - sensors, LEDs, AI coaching - wrapped in the wizarding world, so the app had to carry a licensed brand without losing the instrument it already was.

I re-skinned the whole product against Warner Bros. guidelines: midnight blue and gold replacing the orange, engraved gothic frames around every card, castle-corridor artwork on the launch screen, and Hogwarts-piece iconography through the play modes. Every element kept its original hierarchy - a themed skin, not a redrawn app.

The board settings screen is where the fiction meets the hardware: firmware and battery next to torch control, LED brightness, voice activation and paired GoRobot pieces. Motion carries the theme too - spell-lit transitions, confetti on a solved daily puzzle, and “Wands at the ready…” while the board connects.

Wizarding main menu
Wizarding main menu
Board lights and live match, wizarding pieces
Board lights and live match, wizarding pieces
My Board, daily puzzle, challenges summary, live match and home
My Board, daily puzzle, challenges summary, live match and home
Launch screen
Launch screen
Home, play modes and daily puzzle
Home, play modes and daily puzzle
Live match view
Live match view
Daily puzzle unlocked
Daily puzzle unlocked
Online challenges summary and recent games
Online challenges summary and recent games
My Board, firmware, torches and LED control
My Board, firmware, torches and LED control
Retail box
Retail box
GoChess Wizard wordmark, gold foil
GoChess Wizard wordmark, gold foil

Outcome

Approved by Warner Bros. licensing and shipped as the Harry Potter edition of the board.

Next project: GOCHESS

All work